We previously posted about how to optimize your webpages to engage with readers, and now we’ll take a deep dive into one key element, the headline, so you can start every post and page on the right note. It’s important to remember that headlines set the tone for all of your content. Headlines can be…
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“Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.” ― Philip Kotler What is the best way to spend your marketing dollar? The answer you receive to this question will vary widely based on who you ask. But one thing…
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It’s a renewable world out there, and your content is no different. If you are limited in your resources to create new content, consider using the three R’s: Reduce, Reuse, Recycle, or in the case of content, Refresh, Repost, Repurpose, to help you save on resources and remain engaged with your audience. There are…
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