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5 Ways to Improve Your Email Newsletter

5 Ways to Improve Your Email Newsletter

Email newsletters are a great way to stay in touch with your audience. They provide a direct connection to your reader, drive conversions, and delivers a higher ROI than social media channels. If you listen to the buzz about social this may seem counterintuitive, however email continues to outperform social across the board.  E-newsletters allow…

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6 Steps To Selecting Powerful Visuals

6 Steps To Selecting Powerful Visuals

If a picture is worth a thousand words, shouldn’t you be choosing carefully? A good image can make or break your content. Here are a few tips to selecting strong images. 1. Create emotion. The image should cause some kind of emotion—preferably, the one you’re aiming for. Talking about important legislation? A picture of people…

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Case Study: A Modern Norway

Case Study: A Modern Norway

   The Client The Royal Embassy of Norway The Task To showcase the country of Norway as a modern, strategic Arctic nation to the United States by highlighting its people who love the great outdoors as much as its arts, history, and culture. The Solution A beautiful, bold print and digital publication called Norway Today, showcasing…

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